Building an Employer Value Proposition for the Future

People often ask what are the key ingredients of a successful Employer Value Proposition (EVP). I would say there are four factors to consider:UniquenessAuthenticityAspirationDynamismSo how do these factors come to life? Lets take a real example from Linklaters – the global law firm. The role of a lawyer is changing with AI and automation – becoming more consultative and advisory as opposed to administrative. We developed an EVP centered around the idea of, “Great Change is Here” to help…

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