The Employer Brand Reality Check

How to Leverage Benchmarking Data to Outthink the Competition

Is your employer brand strategy falling behind?

Whether you’re actively managing your employer brand or not, candidates are forming opinions about your company every day. Through search results, social media, career pages, and employee content—your brand is working for you or against you.

This comprehensive research report, based on analysis of over 230 organizations from the Outthink Index by PeopleScout and insights from 500+ active job seekers, is your roadmap to building a magnetic employer brand that consistently attracts exceptional talent.

In this report, you’ll discover:

• Which digital touchpoints candidates actually care about—and which ones are wasting your resources
• Why high-performing companies across industries share specific, measurable employer brand characteristics
• How top performers treat employer branding as a strategic imperative, not a nice-to-have
• Concrete benchmarks and competitive intelligence to identify your biggest opportunities
• Actionable strategies used by employer branding leaders to outthink their competition

Download your copy today and transform gut instincts into competitive advantage with the first comprehensive employer brand benchmark study.